Subiaco Hotel publican Dane Oddy is offering a chance to win $500 each week until the end of 2021, when they spend more than $10 at the pub and can prove they are fully vaccinated, the incentive to encourage more western australians to get vaccinated and has been praised by premier Mark Mcgowan.
This follows as the hospitality industry is getting behind the vaccination drive by offering incentives to patrons that have had their vaccinations, the Windsor Hotel in WA and the Prince Alfred hotel in Melbourne recently had a Vaccinated campaign, pouring customers a free beer when they had their vaccinations.
from wa today 23.08.21
One of Perth’s most prominent watering holes is offering cash incentives for patrons who are fully vaccinated.
Subiaco Hotel publican Dane Oddy said on Friday his customers could win $500 every week until the end of 2021 when they spent $10 or more at the pub.
The incentive comes as Western Australia joins a national push to encourage more people to get vaccinated as doses increase across the country.
“We thought we would encourage as many people as possible to get the vaccine for COVID-19,” he told Radio 6PR.
The recently refurbished hotel, which was shut down during WA’s last lockdown after being listed as an exposure site, joined prominent South Perth pub The Windsor in a vaccination push.
“We basically don’t want to get closed down again, so we want all the public to get the vaccine as best they can,” Mr Oddy said.
The Windsor Hotel in July had a “Just Vaccinated” campaign, pouring customers a free pint of Ogdens beer the day of their jab.
WA Premier Mark McGowan at the time praised the pub for its promotion and late last month frequented the venue for his free beer and a chat with dozens of patrons also there.
“Any reasonable effort to encourage Western Australians to roll up their sleeves and get the jab is of course a good thing,” he said last month.
The Windsor’s vaccination push at the time drew attention from WA’s Department of Local Government, Sport and Cultural Industries, which questioned if it encouraged the “irresponsible consumption of liquor or portray the consumption of liquor in an inappropriate way”.
The Windsor hotel manager Max Fox-Andrews said on Friday the pub had given away “thousands” of pints, and he was delighted at the response from customers.
“We’ve got it on our corner sign and haven’t looked back. We’re shouting loud and proud about it,” he said.
“We’re giving away at least 50 beers a day, which is wonderful, and getting positive and negative feedback, which is all good.
“The promotion has brought us new customers and people have really got behind what we have done.”
The Windsor’s incentive was inspired by Melbourne’s Prince Alfred Hotel, which in July encouraged vaccination by giving away free beer.
That promotion caught the eye of the Therapeutic Goods Administration, which ordered it pull the campaign due to regulations stipulating such incentives to vaccinate were unhealthy, but backed off when Prime Minister Scott Morrison threw his support behind the popular Melbourne pub.
“We’re just delighted it’s worked out,” Mr Fox-Andrews said.
Mr Morrison said last month although the TGA ruling was important, it was in the national interest to increase vaccination rates.
“This is a national interest vaccine program, and we will be making some changes to ensure that these good-hearted, good-natured initiatives [can continue],” he said on July 9.
“So to the [Prince Alfred] down there in Melbourne, good on you … cheers to the PA.”
“We welcome anything businesses can do to safely and responsibly encourage higher rates of vaccination, including innovative industry promotions,” he said.
“It is clear that vaccinations reduce the rate of hospitalisation or death and now that those aged over 16 can access a vaccine, we now need to see progress accelerate.”
Incentives to vaccinate from business and industry are likely to increase as more vaccinations become available to Australians, which has one of the lowest rates among developed nations.
Some Australian businesses have been inundated with scathing online comments from anti-vaxxers after promoting incentives to get vaccinated.
In May, the Stomping Ground Brewery in Collingwood axed its “pot for jab” promotion due to negative commentary from anti-vaxxers on social media.
The travel and tourism industry was one of the first to offer incentives. In June, Luxury Escapes joined other travel companies to offer vaccination incentives, announcing plans to give away $200 million in travel vouchers to those who had begun their vaccination process.
The travel booking platform joined Qantas, Virgin Australia and Uber in offering incentives to Australians to get the COVID-19 jab, in the hope boosting vaccination numbers would make quarantine-free international travel more likely.